diff --git a/compiler/rustc_attr_data_structures/src/attributes.rs b/compiler/rustc_attr_data_structures/src/attributes.rs
index d4c4345604969..e0b0015f365c0 100644
--- a/compiler/rustc_attr_data_structures/src/attributes.rs
+++ b/compiler/rustc_attr_data_structures/src/attributes.rs
@@ -38,7 +38,8 @@ pub enum InstructionSetAttr {
     ArmT32,
 }
 
-#[derive(Clone, Encodable, Decodable, Debug, PartialEq, Eq, HashStable_Generic, Default)]
+#[derive(Copy, Clone, Debug, PartialEq, Eq, Default, PrintAttribute)]
+#[derive(Encodable, Decodable, HashStable_Generic)]
 pub enum OptimizeAttr {
     /// No `#[optimize(..)]` attribute
     #[default]
@@ -226,7 +227,8 @@ pub enum AttributeKind {
 
     /// Represents `#[rustc_macro_transparency]`.
     MacroTransparency(Transparency),
-
+    /// Represents `#[optimize(size|speed)]`
+    Optimize(OptimizeAttr, Span),
     /// Represents [`#[repr]`](https://doc.rust-lang.org/stable/reference/type-layout.html#representations).
     Repr(ThinVec<(ReprAttr, Span)>),
 
diff --git a/compiler/rustc_attr_parsing/src/attributes/codegen_attrs.rs b/compiler/rustc_attr_parsing/src/attributes/codegen_attrs.rs
new file mode 100644
index 0000000000000..ddcf82cbf7cd5
--- /dev/null
+++ b/compiler/rustc_attr_parsing/src/attributes/codegen_attrs.rs
@@ -0,0 +1,40 @@
+use rustc_attr_data_structures::{AttributeKind, OptimizeAttr};
+use rustc_feature::{AttributeTemplate, template};
+use rustc_span::sym;
+
+use super::{AttributeOrder, OnDuplicate, SingleAttributeParser};
+use crate::context::{AcceptContext, Stage};
+use crate::parser::ArgParser;
+
+pub(crate) struct OptimizeParser;
+
+impl<S: Stage> SingleAttributeParser<S> for OptimizeParser {
+    const PATH: &[rustc_span::Symbol] = &[sym::optimize];
+    const ATTRIBUTE_ORDER: AttributeOrder = AttributeOrder::KeepLast;
+    const ON_DUPLICATE: OnDuplicate<S> = OnDuplicate::WarnButFutureError;
+    const TEMPLATE: AttributeTemplate = template!(List: "size|speed|none");
+
+    fn convert(cx: &mut AcceptContext<'_, '_, S>, args: &ArgParser<'_>) -> Option<AttributeKind> {
+        let Some(list) = args.list() else {
+            cx.expected_list(cx.attr_span);
+            return None;
+        };
+
+        let Some(single) = list.single() else {
+            cx.expected_single_argument(list.span);
+            return None;
+        };
+
+        let res = match single.meta_item().and_then(|i| i.path().word().map(|i| i.name)) {
+            Some(sym::size) => OptimizeAttr::Size,
+            Some(sym::speed) => OptimizeAttr::Speed,
+            Some(sym::none) => OptimizeAttr::DoNotOptimize,
+            _ => {
+                cx.expected_specific_argument(single.span(), vec!["size", "speed", "none"]);
+                OptimizeAttr::Default
+            }
+        };
+
+        Some(AttributeKind::Optimize(res, cx.attr_span))
+    }
+}
diff --git a/compiler/rustc_attr_parsing/src/attributes/mod.rs b/compiler/rustc_attr_parsing/src/attributes/mod.rs
index fa2a6087506c1..3bb4c163d3268 100644
--- a/compiler/rustc_attr_parsing/src/attributes/mod.rs
+++ b/compiler/rustc_attr_parsing/src/attributes/mod.rs
@@ -28,6 +28,7 @@ use crate::session_diagnostics::UnusedMultiple;
 
 pub(crate) mod allow_unstable;
 pub(crate) mod cfg;
+pub(crate) mod codegen_attrs;
 pub(crate) mod confusables;
 pub(crate) mod deprecation;
 pub(crate) mod inline;
diff --git a/compiler/rustc_attr_parsing/src/context.rs b/compiler/rustc_attr_parsing/src/context.rs
index 51c1760da300c..18ed98d4a2591 100644
--- a/compiler/rustc_attr_parsing/src/context.rs
+++ b/compiler/rustc_attr_parsing/src/context.rs
@@ -15,6 +15,7 @@ use rustc_session::Session;
 use rustc_span::{DUMMY_SP, ErrorGuaranteed, Span, Symbol, sym};
 
 use crate::attributes::allow_unstable::{AllowConstFnUnstableParser, AllowInternalUnstableParser};
+use crate::attributes::codegen_attrs::OptimizeParser;
 use crate::attributes::confusables::ConfusablesParser;
 use crate::attributes::deprecation::DeprecationParser;
 use crate::attributes::inline::{InlineParser, RustcForceInlineParser};
@@ -107,6 +108,7 @@ attribute_parsers!(
         Single<ConstStabilityIndirectParser>,
         Single<DeprecationParser>,
         Single<InlineParser>,
+        Single<OptimizeParser>,
         Single<RustcForceInlineParser>,
         Single<TransparencyParser>,
         // tidy-alphabetical-end
diff --git a/compiler/rustc_codegen_ssa/messages.ftl b/compiler/rustc_codegen_ssa/messages.ftl
index 5322fe58cf337..e4734b180935b 100644
--- a/compiler/rustc_codegen_ssa/messages.ftl
+++ b/compiler/rustc_codegen_ssa/messages.ftl
@@ -48,8 +48,6 @@ codegen_ssa_error_writing_def_file =
 
 codegen_ssa_expected_name_value_pair = expected name value pair
 
-codegen_ssa_expected_one_argument = expected one argument
-
 codegen_ssa_expected_used_symbol = expected `used`, `used(compiler)` or `used(linker)`
 
 codegen_ssa_extern_funcs_not_found = some `extern` functions couldn't be found; some native libraries may need to be installed or have their path specified
@@ -86,9 +84,6 @@ codegen_ssa_incorrect_cgu_reuse_type =
 
 codegen_ssa_insufficient_vs_code_product = VS Code is a different product, and is not sufficient.
 
-codegen_ssa_invalid_argument = invalid argument
-    .help = valid inline arguments are `always` and `never`
-
 codegen_ssa_invalid_instruction_set = invalid instruction set specified
 
 codegen_ssa_invalid_link_ordinal_nargs = incorrect number of arguments to `#[link_ordinal]`
diff --git a/compiler/rustc_codegen_ssa/src/codegen_attrs.rs b/compiler/rustc_codegen_ssa/src/codegen_attrs.rs
index 188a9a98ce7a0..33c457ead30a6 100644
--- a/compiler/rustc_codegen_ssa/src/codegen_attrs.rs
+++ b/compiler/rustc_codegen_ssa/src/codegen_attrs.rs
@@ -465,33 +465,8 @@ fn codegen_fn_attrs(tcx: TyCtxt<'_>, did: LocalDefId) -> CodegenFnAttrs {
         codegen_fn_attrs.inline = InlineAttr::Never;
     }
 
-    codegen_fn_attrs.optimize = attrs.iter().fold(OptimizeAttr::Default, |ia, attr| {
-        if !attr.has_name(sym::optimize) {
-            return ia;
-        }
-        if attr.is_word() {
-            tcx.dcx().emit_err(errors::ExpectedOneArgumentOptimize { span: attr.span() });
-            return ia;
-        }
-        let Some(ref items) = attr.meta_item_list() else {
-            return OptimizeAttr::Default;
-        };
-
-        let [item] = &items[..] else {
-            tcx.dcx().emit_err(errors::ExpectedOneArgumentOptimize { span: attr.span() });
-            return OptimizeAttr::Default;
-        };
-        if item.has_name(sym::size) {
-            OptimizeAttr::Size
-        } else if item.has_name(sym::speed) {
-            OptimizeAttr::Speed
-        } else if item.has_name(sym::none) {
-            OptimizeAttr::DoNotOptimize
-        } else {
-            tcx.dcx().emit_err(errors::InvalidArgumentOptimize { span: item.span() });
-            OptimizeAttr::Default
-        }
-    });
+    codegen_fn_attrs.optimize =
+        find_attr!(attrs, AttributeKind::Optimize(i, _) => *i).unwrap_or(OptimizeAttr::Default);
 
     // #73631: closures inherit `#[target_feature]` annotations
     //
diff --git a/compiler/rustc_codegen_ssa/src/errors.rs b/compiler/rustc_codegen_ssa/src/errors.rs
index 5387b2a7f8183..c60661a1410c5 100644
--- a/compiler/rustc_codegen_ssa/src/errors.rs
+++ b/compiler/rustc_codegen_ssa/src/errors.rs
@@ -208,20 +208,6 @@ pub(crate) struct OutOfRangeInteger {
     pub span: Span,
 }
 
-#[derive(Diagnostic)]
-#[diag(codegen_ssa_expected_one_argument, code = E0722)]
-pub(crate) struct ExpectedOneArgumentOptimize {
-    #[primary_span]
-    pub span: Span,
-}
-
-#[derive(Diagnostic)]
-#[diag(codegen_ssa_invalid_argument, code = E0722)]
-pub(crate) struct InvalidArgumentOptimize {
-    #[primary_span]
-    pub span: Span,
-}
-
 #[derive(Diagnostic)]
 #[diag(codegen_ssa_copy_path_buf)]
 pub(crate) struct CopyPathBuf {
diff --git a/compiler/rustc_error_codes/src/error_codes/E0722.md b/compiler/rustc_error_codes/src/error_codes/E0722.md
index 570717a92bd79..1799458d46cb0 100644
--- a/compiler/rustc_error_codes/src/error_codes/E0722.md
+++ b/compiler/rustc_error_codes/src/error_codes/E0722.md
@@ -1,8 +1,14 @@
+#### Note: this error code is no longer emitted by the compiler
+
+This is because it was too specific to the `optimize` attribute.
+Similar diagnostics occur for other attributes too.
+The example here will now emit `E0539`
+
 The `optimize` attribute was malformed.
 
 Erroneous code example:
 
-```compile_fail,E0722
+```compile_fail,E0539
 #![feature(optimize_attribute)]
 
 #[optimize(something)] // error: invalid argument
diff --git a/compiler/rustc_error_codes/src/lib.rs b/compiler/rustc_error_codes/src/lib.rs
index 6f5e4829802e9..22cc1e894da90 100644
--- a/compiler/rustc_error_codes/src/lib.rs
+++ b/compiler/rustc_error_codes/src/lib.rs
@@ -686,6 +686,7 @@ E0805: 0805,
 //  E0707, // multiple elided lifetimes used in arguments of `async fn`
 //  E0709, // multiple different lifetimes used in arguments of `async fn`
 //  E0721, // `await` keyword
+//  E0722, // replaced with a generic attribute input check
 //  E0723, // unstable feature in `const` context
 //  E0738, // Removed; errored on `#[track_caller] fn`s in `extern "Rust" { ... }`.
 //  E0744, // merged into E0728
diff --git a/compiler/rustc_parse/src/validate_attr.rs b/compiler/rustc_parse/src/validate_attr.rs
index b3096e46b09ca..1fbc970e2a719 100644
--- a/compiler/rustc_parse/src/validate_attr.rs
+++ b/compiler/rustc_parse/src/validate_attr.rs
@@ -290,6 +290,7 @@ fn emit_malformed_attribute(
             | sym::rustc_confusables
             | sym::repr
             | sym::deprecated
+            | sym::optimize
     ) {
         return;
     }
diff --git a/compiler/rustc_passes/src/check_attr.rs b/compiler/rustc_passes/src/check_attr.rs
index 5ce803aa1f8a0..98e8b47127b23 100644
--- a/compiler/rustc_passes/src/check_attr.rs
+++ b/compiler/rustc_passes/src/check_attr.rs
@@ -128,6 +128,9 @@ impl<'tcx> CheckAttrVisitor<'tcx> {
                 Attribute::Parsed(AttributeKind::Inline(kind, attr_span)) => {
                     self.check_inline(hir_id, *attr_span, span, kind, target)
                 }
+                Attribute::Parsed(AttributeKind::Optimize(_, attr_span)) => {
+                    self.check_optimize(hir_id, *attr_span, span, target)
+                }
                 Attribute::Parsed(AttributeKind::AllowInternalUnstable(syms)) => self
                     .check_allow_internal_unstable(
                         hir_id,
@@ -163,7 +166,6 @@ impl<'tcx> CheckAttrVisitor<'tcx> {
                             self.check_diagnostic_on_unimplemented(attr.span(), hir_id, target)
                         }
                         [sym::coverage, ..] => self.check_coverage(attr, span, target),
-                        [sym::optimize, ..] => self.check_optimize(hir_id, attr, span, target),
                         [sym::no_sanitize, ..] => {
                             self.check_no_sanitize(attr, span, target)
                         }
@@ -525,7 +527,7 @@ impl<'tcx> CheckAttrVisitor<'tcx> {
 
     /// Checks that `#[optimize(..)]` is applied to a function/closure/method,
     /// or to an impl block or module.
-    fn check_optimize(&self, hir_id: HirId, attr: &Attribute, span: Span, target: Target) {
+    fn check_optimize(&self, hir_id: HirId, attr_span: Span, span: Span, target: Target) {
         let is_valid = matches!(
             target,
             Target::Fn
@@ -534,7 +536,7 @@ impl<'tcx> CheckAttrVisitor<'tcx> {
         );
         if !is_valid {
             self.dcx().emit_err(errors::OptimizeInvalidTarget {
-                attr_span: attr.span(),
+                attr_span,
                 defn_span: span,
                 on_crate: hir_id == CRATE_HIR_ID,
             });
diff --git a/src/rustdoc-json-types/lib.rs b/src/rustdoc-json-types/lib.rs
index 1f93895ae0762..d5de43feb588a 100644
--- a/src/rustdoc-json-types/lib.rs
+++ b/src/rustdoc-json-types/lib.rs
@@ -37,8 +37,8 @@ pub type FxHashMap<K, V> = HashMap<K, V>; // re-export for use in src/librustdoc
 // will instead cause conflicts. See #94591 for more. (This paragraph and the "Latest feature" line
 // are deliberately not in a doc comment, because they need not be in public docs.)
 //
-// Latest feature: Pretty printing of inline attributes changed
-pub const FORMAT_VERSION: u32 = 48;
+// Latest feature: Pretty printing of optimize attributes changed
+pub const FORMAT_VERSION: u32 = 49;
 
 /// The root of the emitted JSON blob.
 ///
diff --git a/tests/ui/feature-gates/feature-gate-optimize_attribute.rs b/tests/ui/feature-gates/feature-gate-optimize_attribute.rs
index 77cc307c9f453..ed5a11270f83e 100644
--- a/tests/ui/feature-gates/feature-gate-optimize_attribute.rs
+++ b/tests/ui/feature-gates/feature-gate-optimize_attribute.rs
@@ -11,5 +11,5 @@ fn none() {}
 
 #[optimize(banana)]
 //~^ ERROR the `#[optimize]` attribute is an experimental feature
-//~| ERROR E0722
+//~| ERROR malformed `optimize` attribute input [E0539]
 fn not_known() {}
diff --git a/tests/ui/feature-gates/feature-gate-optimize_attribute.stderr b/tests/ui/feature-gates/feature-gate-optimize_attribute.stderr
index 4e6e4ac2703a8..e7e62b4f98993 100644
--- a/tests/ui/feature-gates/feature-gate-optimize_attribute.stderr
+++ b/tests/ui/feature-gates/feature-gate-optimize_attribute.stderr
@@ -38,13 +38,16 @@ LL | #[optimize(banana)]
    = help: add `#![feature(optimize_attribute)]` to the crate attributes to enable
    = note: this compiler was built on YYYY-MM-DD; consider upgrading it if it is out of date
 
-error[E0722]: invalid argument
-  --> $DIR/feature-gate-optimize_attribute.rs:12:12
+error[E0539]: malformed `optimize` attribute input
+  --> $DIR/feature-gate-optimize_attribute.rs:12:1
    |
 LL | #[optimize(banana)]
-   |            ^^^^^^
+   | ^^^^^^^^^^^------^^
+   | |          |
+   | |          valid arguments are `size`, `speed` or `none`
+   | help: must be of the form: `#[optimize(size|speed|none)]`
 
 error: aborting due to 5 previous errors
 
-Some errors have detailed explanations: E0658, E0722.
-For more information about an error, try `rustc --explain E0658`.
+Some errors have detailed explanations: E0539, E0658.
+For more information about an error, try `rustc --explain E0539`.