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Pull requests: pymc-labs/pymc-marketing

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Pull requests list

Fix funnel MuEffect footguns: namespaced data vars and channel-by-name API docs Improvements or additions to documentation enhancement New feature or request MMM priority: medium tests
#2907 opened Aug 19, 2026 by drbenvincent Contributor Loading…
6 tasks done
1
@drbenvincent
3
fix(mmm): keep the ambient layout engine in MMMPlotSuite bug Something isn't working MMM priority: low tests
#2906 opened Aug 18, 2026 by anevolbap Contributor • Draft
1
1
Add ECDF plot_type to plot_expected_purchases_ppc CLV docs Improvements or additions to documentation enhancement New feature or request good first issue Good for newcomers . Doesn't require extensive knowledge of the repo and package priority: low tests
#2905 opened Aug 18, 2026 by shivamlalakiya Contributor Loading…
5 tasks done
1
7
Rename funnel MuEffect classes to reflect subgraph topology docs Improvements or additions to documentation maintenance MMM priority: low
#2904 opened Aug 18, 2026 by drbenvincent Contributor Loading…
3 tasks done
1
2
feat(mmm): add prefix option to LinearTrend changepoint coords/variables enhancement New feature or request good first issue Good for newcomers . Doesn't require extensive knowledge of the repo and package MMM model components Related to the various model components tests
#2903 opened Aug 18, 2026 by shivamlalakiya Contributor Loading…
3 tasks done
1
1
perf(clv): cache compiled logp function in ParetoNBD and BetaGeoBetaBinom CLV enhancement New feature or request good second issue Bit more involved but still doable for newcomers priority: low
#2902 opened Aug 18, 2026 by shivamlalakiya Contributor Loading…
3 tasks done
1
1
fix(mmm): floor alpha away from exact zero so adstock normalization never divides 0 / 0 bug Something isn't working MMM priority: high tests
#2899 opened Aug 18, 2026 by vaibhav8a Loading…
1
4
fix(mmm): a correct optimization window — effect data, observed inputs, carry-in, effective carryover MMM tests
#2898 opened Aug 18, 2026 by PabloRoque Contributor Loading…
2 tasks done
5
docs(mmm): promote the credibility disaggregation notebook to the docs gallery docs Improvements or additions to documentation MMM
#2897 opened Aug 17, 2026 by juanitorduz Collaborator • Draft
4 of 6 tasks
pancake
@juanitorduz
2
Remove old dev mmm notebook docs Improvements or additions to documentation no releasenotes
#2896 opened Aug 17, 2026 by juanitorduz Collaborator Loading…
@juanitorduz
2
fix(mmm): correct the identity-link mean scale for TruncatedNormal bug Something isn't working MMM priority: medium tests
#2894 opened Aug 17, 2026 by anevolbap Contributor • Draft
1
3
Add implied causal DAG on MMM causal inference dag docs Improvements or additions to documentation MMM tests
#2891 opened Aug 17, 2026 by drbenvincent Contributor • Draft
2 of 3 tasks
pancake
@drbenvincent
7
docs(mmm): funnel-aware budget optimization in the advanced funnel notebook docs Improvements or additions to documentation MMM tests
#2890 opened Aug 17, 2026 by juanitorduz Collaborator • Draft
5 of 6 tasks
pancake
@juanitorduz
7
fix(mmm): restore NUTS gradients for WeibullPDFAdstock bug Something isn't working MMM priority: high tests
#2881 opened Aug 15, 2026 by malaman5 Loading…
5 of 6 tasks
1
3
feat(mmm): LogNormalPrior as likelihood under link='identity' bug Something isn't working enhancement New feature or request MMM priority: medium tests
#2875 opened Aug 12, 2026 by juanitorduz Collaborator Loading…
6 tasks done
pancake
1
@juanitorduz
15
fix(mmm): enforce theta domain check in delayed_adstock MMM request discussion tests
#2874 opened Aug 12, 2026 by shivamlalakiya Contributor Loading…
9 of 10 tasks
7
docs(mmm): fix stale BudgetOptimizer caveat in funnel notebook docs Improvements or additions to documentation MMM priority: low
#2872 opened Aug 12, 2026 by shivamlalakiya Contributor Loading…
2 tasks done
1
4
Change default Fourier seasonality prior from Laplace to Normal major API breaking changes MMM tests
#2850 opened Aug 10, 2026 by matekadlicsko • Draft
4 tasks
5
Add a placebo (negative-control) channel example notebook docs Improvements or additions to documentation MMM tests
#2843 opened Aug 8, 2026 by ipezygj Loading…
15
Add year-over-year target transform example notebook docs Improvements or additions to documentation MMM
#2840 opened Aug 7, 2026 by daimon-pymclabs Contributor • Draft
@juanitorduz
2
feat: add R2-D2-M2 prior for variance decomposition docs Improvements or additions to documentation enhancement New feature or request MMM r2d2 Related to R2D2 prior for variance decomposition tests
#2833 opened Aug 6, 2026 by williambdean Contributor Loading…
36
refactor(mmm): Add compute/transform/inverse_transform contract to VariableScaling MMM tests
#2831 opened Aug 6, 2026 by williambdean Contributor • Draft
1
Case study: R2D2 for controls docs Improvements or additions to documentation MMM
#2812 opened Aug 4, 2026 by TeemuSailynoja Contributor • Draft
3 of 7 tasks
1
fix(mmm): repair and test diversification_ratio (closes #1388) MMM optimizer tests
#2797 opened Jul 31, 2026 by shivamlalakiya Contributor Loading…
1
7
Remove merge queue support from CI workflows
#2786 opened Jul 31, 2026 by daimon-pymclabs Contributor Loading…
4
ProTip! What’s not been updated in a month: updated:<2026-07-19.