ZeptoLab Game Market Research Repository

Comprehensive mobile gaming market intelligence reports powered by AI-driven research agents and systematic analysis pipelines. Request new reports and updates using @claude in GitHub issues.

📁 Repository Structure

_reports/       # Published market research reports (Jekyll site)
├── mobile-gaming-market-intelligence-2025.md   # $92B market overview
├── battle-royale-tactical-shooter-market-research.md # $4.2B segment analysis  
├── hybrid-casual-market-research.md            # $2.1B growth segment
└── match-3-market-research.md                  # $10.2B established market

research/       # AI agent research data and validation
├── market_intelligence/    # Revenue data, geographic analysis, trends
├── player_insights/        # Sentiment analysis, pain points, demographics
├── industry_insights/      # Expert perspectives, investment trends
├── opportunity_analysis/   # Market gaps, strategic opportunities  
├── concept_evaluation/     # Game concept scoring and validation
├── reference_analysis/     # Successful game implementation patterns
└── validation/            # Data integrity reports, source verification

.claude/agents/ # Specialized AI research agents
├── market-intelligence.md      # Market data collection agent
├── player-insights.md          # Player sentiment analysis agent
├── industry-research.md        # Expert insights gathering agent
├── opportunity-analyst.md      # Strategic opportunity identification
├── concept-scoring.md          # Game concept evaluation agent
├── reference-analysis.md       # Successful game pattern analysis
├── editor-judge.md            # Data validation and integrity agent
└── report-generation.md       # Comprehensive report synthesis

🤖 AI Research Agents Overview

This repository uses 8 specialized AI agents to conduct comprehensive market research. Each agent focuses on a specific domain of analysis, ensuring thorough and validated market intelligence.

Core Research Agents

🎯 Market Intelligence Agent - Gathers comprehensive market data, revenue figures, and performance metrics from authoritative sources
👥 Player Insights Agent - Analyzes player sentiment, pain points, and unmet needs through community data and reviews
🏭 Industry Research Agent - Collects expert analysis, trend forecasts, and strategic insights from thought leaders and conferences
💎 Opportunity Analyst Agent - Cross-references all data to identify market gaps and strategic opportunities with risk assessment
⚖️ Concept Scoring Agent - Evaluates game concepts using rigorous 100-point scoring methodology for market potential
🔍 Reference Analysis Agent - Deep-dives successful games to extract implementation patterns and success factors
✅ Editor Judge Agent - Validates data integrity, verifies sources, and ensures rigorous citation standards
📋 Report Generation Agent - Synthesizes all findings into comprehensive, actionable market intelligence reports

📊 Published Market Research Reports

Report	Market Size	Last Updated	Key Insights
📈 Mobile Gaming Market Intelligence 2025	$92B	Aug 2025	Strategy games overtook RPG (#1 genre), $20-30B ethical monetization opportunity identified
🎮 Battle Royale & Tactical Shooter	$4.2B	Aug 2025	PUBG Mobile leads at $1.3B, high technical barriers, regional localization critical
🎯 Hybrid-Casual Market Research	$2.1B	Jan 2025	37% IAP revenue growth YoY, Color Block Jam dominance with $43.6M revenue
🧩 Match-3 Market Research	$10.2B	Jan 2025	Royal Match overtook Candy Crush, strong narrative integration opportunities

Research Quality Standards

✅ Data Integrity Score: 73-95/100 across all reports
✅ Source Verification: 95%+ working URLs, multiple source validation
✅ Expert Validation: Industry thought leader insights integrated
✅ Cross-Referenced: All major claims backed by 2+ authoritative sources

🚀 Requesting New Reports via GitHub Issues

You can request new market research reports by mentioning @claude in GitHub issues. Our AI research agents will automatically analyze your request and generate comprehensive reports following our validated 8-stage methodology.

📝 How to Request a New Report

Create a new GitHub issue with a descriptive title
Mention @claude to activate our research agents
Specify the game genre or market segment you want analyzed
Include any specific requirements or focus areas

💡 Example Issue Templates

Basic Market Research Request:

@claude Please generate a comprehensive market research report for [GENRE] mobile games.

Focus areas:
- Market size and growth trends
- Top performing games analysis  
- Player demographics and behavior
- Monetization strategies
- Innovation opportunities

Timeline: [DESIRED COMPLETION DATE]

Competitive Analysis Request:

@claude I need a competitive analysis report comparing [GAME/GENRE] with market leaders.

Specific games to analyze:
- [Game 1]
- [Game 2] 
- [Game 3]

Key metrics needed:
- Revenue performance
- User acquisition strategies
- Feature differentiation
- Market positioning

Strategic Opportunity Research:

@claude Research market opportunities for [SPECIFIC CONCEPT/THEME] in mobile gaming.

Requirements:
- Market gap analysis
- Player demand validation
- Technical feasibility assessment
- Revenue potential estimation
- Implementation roadmap

📈 Requesting Report Updates

Request updates to existing reports when you need additional research or data validation:

Data Update Request:

@claude Please update the [REPORT NAME] with latest 2025 data.

Areas needing updates:
- [ ] Revenue figures for Q3/Q4 2025
- [ ] New game launches and market impact
- [ ] Updated player sentiment analysis
- [ ] Revised market forecasts

Additional research needed:
- [Specific areas requiring deeper analysis]

Expanded Analysis Request:

@claude Expand the [REPORT NAME] analysis to include:

New sections needed:
- Regional market breakdown for [SPECIFIC REGIONS]
- Emerging technology impact (AI, AR/VR, etc.)
- Regulatory landscape analysis
- Seasonal trend analysis

Depth required: [Comprehensive/Summary/Data-focused]

🔍 AI Research Methodology

Our comprehensive research methodology combines a detailed 9-step data collection pipeline executed by 8 specialized AI agents to ensure thorough market intelligence:

📋 9-Step Data Collection Pipeline

Market Intelligence Collection - Top games data, performance metrics, regional analysis
Competitive Feature Analysis - Feature matrices, monetization models, must-have vs nice-to-have
Performance Benchmarking - KPIs, retention rates, ARPDAU, CPI/LTV analysis
Player Sentiment Analysis - Community research, app store reviews, pain points
Industry Context Research - Expert analysis, GDC insights, trend forecasting
Gap Analysis & Hypothesis Generation - Market opportunities, concept ideation
Concept Scoring & Validation - Multi-criteria evaluation, comparable game analysis
Reference Game Deep Dive - Success factor analysis, monetization teardowns
Final Report Generation - Comprehensive analysis with source verification

🤖 AI Agent Execution Framework

Our 8 specialized agents execute the above pipeline stages with domain expertise:

Stages 1-3: Core Data Collection

Agent: Market Intelligence (Steps 1-3)

Step 1: Top games data, performance metrics, regional analysis
Step 2: Feature matrices, monetization models, must-have vs nice-to-have analysis
Step 3: KPIs, retention rates, ARPDAU, CPI/LTV benchmarking

Stage 4: Player Research

Agent: Player Insights (Step 4)

Step 4: Community research, app store reviews, pain point identification
Demographic behavior patterns and unmet needs discovery
Social media sentiment analysis and preference mapping

Stage 5: Industry Context

Agent: Industry Research (Step 5)

Step 5: Expert analysis, GDC insights, trend forecasting
Investment analysis and technology roadmap assessment
Strategic forecast integration from market authorities

Stage 6: Opportunity Identification

Agent: Opportunity Analyst (Step 6)

Step 6: Market gap analysis and hypothesis generation
White space opportunity mapping and concept ideation
Innovation potential assessment with risk-reward evaluation

Stage 7: Concept Evaluation

Agent: Concept Scoring (Step 7)

Step 7: Multi-criteria evaluation and comparable game analysis
Rigorous 100-point scoring methodology application
Market potential assessment and development feasibility analysis

Stage 8: Reference Analysis

Agent: Reference Analysis (Step 8)

Step 8: Success factor analysis and monetization teardowns
Implementation insight gathering and pattern extraction
Best practice documentation and competitive intelligence

Stage 9: Quality Assurance & Report Generation

Agent: Editor Judge + Report Generation (Step 9)

Step 9: Comprehensive analysis with source verification
Data integrity validation and cross-reference consistency
Professional report synthesis with actionable recommendations

📊 Critical Data Collection Points

Market Intelligence (Steps 1-3):

Revenue figures, market size, and growth rates by genre
Top-performing games with download and revenue metrics
Feature analysis matrices (core vs optional vs innovative features)
Monetization model breakdowns (IAP vs IAA vs subscription splits)
KPI benchmarks (D1/D7/D30 retention, ARPDAU, conversion rates)
Regional performance data and platform distribution

Player & Industry Research (Steps 4-5):

App store review sentiment analysis with categorized pain points
Community forum discussions and player behavior patterns
Expert insights from GDC presentations and industry publications
Investment trends and M&A activity in target genres
Technology adoption forecasts and regulatory landscape analysis

Strategic Analysis (Steps 6-9):

Market gap identification with quantified opportunity sizing
Game concept generation with detailed scoring matrices
Reference game deconstruction with success factor extraction
Implementation roadmaps with timeline and resource requirements
Risk assessment and competitive positioning strategies

Quality Standards

✅ Source Verification: Every data point backed by accessible, authoritative sources
✅ Multi-Source Validation: Minimum 2-3 sources for all major metrics and claims
✅ Data Integrity Scoring: 73-95/100 reliability scores across all reports
✅ Expert Validation: Industry thought leader perspectives integrated throughout

🎯 Use Cases & Applications

Strategic Planning

Market entry decisions and investment prioritization
Product roadmap development and competitive positioning
Revenue forecasting and business model validation

Product Development

Feature prioritization based on player demand analysis
Monetization strategy design with ethical considerations
Target demographic validation and user experience optimization

Investment & Business Development

Due diligence for gaming sector investments
Partnership opportunity identification and market expansion
Risk assessment and competitive intelligence gathering

📊 Key Market Intelligence Highlights

Top Strategic Opportunities Identified

💰 Ethical Monetization Gap - $20-30B addressable market for player-friendly approaches
🎮 Premium Mobile Gaming - $5-8B underserved market seeking ad-free experiences
🤖 AI Personalization - 78% player demand with minimal current market supply
🌍 Cross-Platform Gaming - 92% demand for unified progression across devices

Market Performance Benchmarks

Total Mobile Gaming Market: $92B (4% YoY growth)
Genre Leaders: Strategy ($17.5B), RPG ($16.8B), Puzzle ($12.2B)
Fastest Growth: Hybrid-Casual (37% IAP revenue increase)
Regional Growth: Europe +14%, Latin America +13%, Middle East +18%

📞 Getting Help & Support

For New Report Requests:

Create GitHub issue with @claude mention
Include specific requirements and target timeline
Tag with appropriate labels (research-request, market-analysis, etc.)

For Report Updates:

Reference specific report sections in GitHub issues
Request clarification, additional sources, or data updates
Suggest improvements or methodological enhancements

For Technical Issues:

Report broken links or data inconsistencies
Request format changes or accessibility improvements
Propose new research methodologies or agent capabilities

For Strategic Consultation:

Discuss findings interpretation and strategic implications
Request customized analysis for specific business needs
Collaborate on methodology refinements and quality improvements

🤝 Contributing

This repository leverages AI-driven research agents for automated report generation. Human contributions are welcomed for:

Data Source Recommendations - Suggest new authoritative sources and data providers
Methodology Improvements - Propose enhancements to research frameworks and validation standards
Quality Assurance - Provide feedback on data accuracy, source reliability, and analysis depth
Regional Market Insights - Share local market knowledge and cultural context
Industry Expert Connections - Facilitate access to thought leaders and market authorities

To Contribute: Create an issue with @claude mentioning your suggested improvements, additional research areas, or expert insights to integrate into our analysis pipeline.

🔗 Resources & Links

📈 Live Reports: Browse current market research at /_reports/
🤖 AI Agents: Research methodology documentation in /.claude/agents/
📊 Research Data: Validated datasets and analysis in /research/
✅ Data Validation: Quality assurance reports in /research/validation/

📄 License & Usage

This market research repository is designed for strategic analysis and concept validation in mobile game development. The AI-powered methodology can be adapted for any gaming genre with appropriate data source adjustments.

Research Standards: All reports follow academic-level citation standards with verified sources and cross-referenced data validation.

🤖 Powered by Claude Code AI Research Agents | Last Updated: August 2025
📊 Current Focus: $92B mobile gaming market with ethical monetization opportunities
🎯 Next Research: Emerging technology impact and regulatory landscape analysis

Name		Name	Last commit message	Last commit date
Latest commit History 31 Commits
.claude		.claude
.github/workflows		.github/workflows
_includes		_includes
_layouts		_layouts
_reports		_reports
assets/css		assets/css
input		input
output		output
research		research
.DS_Store		.DS_Store
Gemfile		Gemfile
README.md		README.md
README.md.backup.1755213126078		README.md.backup.1755213126078
_config.yml		_config.yml
index.md		index.md
reports.md		reports.md

writingmate/zeptolab-game-deepresearch

Folders and files

Latest commit

History

Repository files navigation